Who we are
We help conscious companies tell their story in a meaningful way.
Mangrove is a woman-owned website design and development company with a diverse, talented team distributed around the globe. We’ve been building websites since 2009 that amplify the work of change-making organizations and increase the competitive power of businesses owned by historically marginalized people.
For us, success is helping conscious companies tell their story in a meaningful way. That’s why we prioritize working with B Corps and other businesses that are making an impact with purpose-driven work—from green energy and sustainable design, to groundbreaking banking reform and social justice initiatives.
We deliver to every client a high-impact, customized website that’s easy to update as business needs evolve. Before handing off a new or revamped site, we deliver thorough documentation and training, empowering our clients to take complete ownership of their content.
Your website should be a catalyst for growth and success. Rely on us to tell your story with a beautiful, impactful site that will grow with you.
The next step is simple. We’re just a hello away.
How we are using business as a force for good.
Mangrove Web became a Certified B Corp in 2016, and a legal Benefit Corporation in 2017. B Corp is a third party certification created by the nonprofit B Lab to identify companies that have met high levels of performance, accountability, and transparency in the areas of our environment, community, employees and customers. We were thrilled to join a network of like-minded conscious companies redefining success in business.
Diversity and representation matter.
Given the tech industry’s well-known diversity gap, we are passionate about widening career opportunities for people who identify as Black, Indigenous, non-Black people of color, women, non-binary, LGBTQIA+, disabled, or any other underrepresented group. Our tech team is over 50% female, and we are committed to mentoring designers and developers from diverse backgrounds as we grow. Every year, we give time and money to programs working to level the playing field.
Meet our team.
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Maiya Holliday
Founder + CEO
Maiya Holliday Linkedin Link (opens in new window)
Truckee, California
Founder + CEO
Maiya is a creative leader and collaborator who crafts digital solutions to augment the impact of changemakers. She is a self-taught coder with over a decade of hands-on experience. In 2009 she founded Mangrove with the goal of building websites that help people do good in this world. Maiya aligns folks toward actionable goals that help articulate and communicate their organization’s purpose and impact on the web, with people, planet, purpose and equity at the core. She has led over 200 website projects for changemakers and purpose-driven organizations.
Maiya enjoys the creative problem solving of her work, especially figuring out solutions that combine sharp technical thinking with real human experiences in mind. She values working alongside a diverse team of talented people who are passionate about what they do, and is delightfully intrigued by each of the clients Mangrove works with. Mostly, she loves collaborating with partners and clients who do meaningful work.
Maiya led Mangrove to become a Certified B Corp in 2016 and has since championed the cause of socially and environmentally conscious businesses deepening their impact.
A Bay Area native, Maiya now lives in the mountains of Truckee, CA with her husband and two little humans. You might also find her in Oakland or Australia, where she tends to show up on a regular basis.
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Andrew Boardman
Creative Director
Andrew Boardman
Winnipeg, Canada
Creative Director
With one eye on the details and the other on the big picture, Andrew is a designer, artist and educator. He is the former principal at Manoverboard, which he founded in his Brooklyn apartment before moving to Canada in 2005 with his family. Andrew led Manoverboard to become Manitoba’s first Certified B Corp in 2013, winning numerous design and other awards along the way. Being part of the global B Corp community introduced him to Mangrove, which led to collaboration on several projects and Mangrove’s eventual acquisition of Manoverboard.
Andrew is active in the B Corp and Canadian design communities and recently helped create a new scholarship for BIPOC design students. He also teaches design at the University of Manitoba’s School of Art. He runs a Riso press, producing short-run artists’ books and periodicals. When not in front of the screen, he is an avid runner (well, mostly in Winnipeg’s warmer months) and draws and writes regularly. Prior to founding Manoverboard, Andrew worked at The Rockefeller Foundation, helping to manage a fellowship program that supported young leaders advancing small-d democracy and civil society. He received a BA from Brown University and an MFA from SUNY Albany, and he is a recipient of Fulbright and NYFA fellowships.
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Chae Clark
Dev Enablement Lead + Tech Strategist
Chae Clark
Buenos Aires, Argentina
Dev Enablement Lead + Tech Strategist
Chae started making websites in the mid-90s, as one more way to copy his older brother. Since then, he has gotten 3rd place in a business plan competition at university, has moved from the USA to South America, and has organized a charity car show for Saint Jude Children’s Research Hospital. He spends at least 30 minutes every day tutoring students through various curricula at coding bootcamps. Chae loves solving tough problems with lasting solutions. Hopefully his brother is half as motivated.
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Chloe Ross-Rogerson
Senior Project Manager
Chloe Ross-Rogerson
Winnipeg, Canada
Senior Project Manager
Chloe got her start in the video production world and fell in love with all it takes to bring creative ideas to life. From spreadsheets to scripts, she brings her passion for storytelling along with a keen eye for detail and serious project management skills to every assignment.
Chloe delivers her best work when she feels challenged, learns new things, and contributes to mission-driven projects. Her love of puzzles, solving complex problems, and devising new and improved systems and processes make her project management role a natural fit.
Outside office hours, you can find her watching the latest indie film, working on a sudoku, cycling with her adventurous pup in tow or, as a multi-hyphenate hobbyist, enjoying one of her many projects in the works.
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Karen Niedzwiecki
Senior Art Director
Karen Niedzwiecki
Winnipeg, Canada
Senior Art Director
A love of art and drawing led Karen to a career in design. After more than two decades in the field, she is an accomplished art director and senior designer with experience in both print and digital mediums.
Karen is a strong creative collaborator with a keen eye for consistency and detail. She relishes taking a deep dive into diverse projects, initiatives, companies and the people behind them to create something beautifully purposeful.
When not designing, Karen is happiest outside wandering or cycling a trail, especially with her Nikon camera in hand. She also loves playing music and is currently learning the ukulele.
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Laura Font
Technical Coordinator + Senior Developer
Laura Font
Barcelona, Spain
Technical Coordinator + Senior Developer
Barcelona-based Laura started her career as a full-time developer in 2020, but she’s been building websites for fun since she was a teenager. She’s always loved to make things with her hands, and for her, coding is another way to create. She loves entering code onto a blank screen and seeing it transform into beautiful pieces of art. When she’s not working, Laura enjoys traveling, outdoor sports and having a nice meal with her family.
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Marcella Bechtel
Senior Project Manager
Marcella Bechtel
Senior Project Manager
Marcella has always been passionate about working with mission-driven organizations that prioritize the planet and its people. She’s an advocate for the slow fashion movement, and even co-founded an organization aimed at influencing wardrobe choices that are environmentally and socially conscious. In her time away from the computer, Marcella loves biking, camping, yoga, and eating her favorite cuisine—Mexican.
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Aykan Burçak
Front End Developer
Aykan Burçak
Bursa, Turkey
Front End Developer
Aykan is a developer based in Turkey. With nine years of experience under his belt, the thing he appreciates most about his career is constantly having the opportunity to take on new challenges and better himself. Aykan’s passions outside of work are basketball and music. He enjoys playing guitar and is always up for learning new instruments.
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Daniel Lamb
Senior Designer & Developer
Daniel Lamb
Winnipeg, Canada
Senior Designer & Developer
With the heart of a designer and a head for development and strategy, Dan is a digital chameleon of sorts. He thrives in the overlap between design and code and brings a wealth of complementary experience in related fields, including photography, illustration, 3D animation and product design.
Dan loves solving complex problems, deep work, and collaborative design sessions with the rest of the team. When he’s not on the computer (as he likely is now), you’ll find him tinkering in his workshop, camping in Manitoba’s Whiteshell, or on a flight to some place new.
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Senka Ibrahimpašic
Front End Developer
Senka Ibrahimpašic
Sarajevo, Bosnia and Herzegovina
Front End Developer
Senka is a Front-End Developer based in Sarajevo, Bosnia and Herzegovina. She started her career six years ago, and she loves being in a field that continually challenges her and encourages her to grow year after year. Outside of work, Senka has a passion for volunteering and DIY projects, and she always enjoys a good game night with friends.
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Mariam Jangda
Account Manager
Mariam Jangda
Toronto, Ontario
Account Manager
Mariam is a results-driven Client Account Manager with over 5 years of experience fostering strong client relationships and delivering exceptional service. She has a proven track record of exceeding expectations by understanding clients’ unique needs, ensuring smooth project delivery and building trust through transparency and effective communication. Passionate about supporting mission-based organizations, Mariam thrives in fast-paced environments and excels at managing multiple clients simultaneously.
When she’s not taking care of our clients, she enjoys exploring her city’s vibrant neighborhoods, uncovering hidden gems and soaking in all of Toronto’s cultural diversity.
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Shelby Neville
Designer + Project Manager
Shelby Neville
Designer + Project Manager
Shelby worked in the nonprofit world for years, so when she pivoted to a career in design, bringing her skills to a mission-driven organization was a natural step. What she enjoys the most about her work is watching the evolution of ideas, from inception to visual reality. In her time away from the computer, Shelby enjoys yoga, practicing Spanish, and hopping on the train to explore different hikes around her home base in the UK.
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Bianca Ramos
Admin Assistant
Bianca Ramos
Admin Assistant
Bianca is a dedicated virtual assistant supporting Mangrove with various administrative tasks. She began her career in the Philippines, where she honed her skills in organization, communication, and project management. Recently, she moved to California, bringing her expertise and efficiency to a more palatable time zone while continuing to provide seamless support.
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Lindsay Moore
Marketing + BusDev Coordinator
Lindsay Moore
Marketing + BusDev Coordinator
Based in Winnipeg, Lindsay supports Mangrove with business development and marketing coordination. With over a decade of experience helping organizations and creative teams meet their goals and share their stories, she brings a flexible, thoughtful approach to every project—whether crafting proposals, managing client communications, or coordinating and writing content. Lindsay spends a few months each year travelling and working on the road, finding inspiration and joy in new places and experiences.
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Jonathan Denni
DevOps Consultant
Jonathan Denni
San Lorenzo, California
DevOps Consultant
Jonathan taught himself to code websites while he was still in high school to share photos from events where he volunteered as a photographer. To this day, he likes creating things that are useful and values companies that consider social good in their bottom line. With an intense focus on optimization and clean coding standards, Jonathan makes sure our code is always in tip top shape. He loves that Mangrove is a B Corp that’s focused on making the world better.
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Rachel Dearborn
Strategy Partner
Rachel Dearborn
Strategy Partner
Rachel Dearborn (she/they) is a communications and brand strategist with over 15 years of experience working with social justice organizations in the US and globally to build powerful, meaningful brands and strong networks. Previously, Rachel led communications for Tides, where she spearheaded a rebrand while rebuilding the communications function from the ground up. Rachel also led the development of new narrative change technologies and tactics as Campaign Lab Director at Upwell and provided communications strategy and implementation to various nonprofit and foundation clients at Spitfire Strategies. See more on Dearborn’s website.
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Jessica Poulin
SEO Partner, Column & Row
Jessica Poulin Linkedin Link (opens in new window)
SEO Partner, Column & Row
Column & Row is a boutique consulting agency that believes in good data to drive good business decisions. Mangrove has partnered with C&R since 2020.
Founder Jess Poulin uses data and analytics to help companies and nonprofits reach the right audiences at the right time. Column & Row supports strategies and tactics that optimize authentic communication and connection through data and detailed consultation.
Our Values.
Our values guide our decisions and the work we do together at Mangrove. They inform our policies, approach, and mindset. Sharing them with the world helps keep us accountable for living up to the beliefs and attitudes that are important to us.
Well-Being
We work to support our lives, not the other way around. While our work might be significant, it is only one part of our whole selves. We do our best creative work when we are functioning optimally, so caring for our mental, physical, and emotional needs is essential. We prioritize rest, a hefty dose of daily fun, and re-energizing activities away from digital screens.
Empathy
We lead with compassion and empathy for ourselves and others. We assume that people are doing their best and direct our focus toward progress over perfection. Everyone stumbles as part of moving forward, and we all need a helping hand at times. We offer and ask for support without hesitation.
Diversity, Equity & Inclusion
We celebrate our differences because they are powerful. We intentionally consider the experiences of the most marginalized people in the room and those who do not always have the privilege to be fully heard. We support undervalued and under-resourced people so they can realize more of their personal and professional potential. Understanding each other's backgrounds and perspectives strengthens us collectively and empowers us to achieve our mission.
Transparency and Accountability
We are committed to communicating directly, transparently, and often. Setting clear expectations and providing constructive criticism creates stronger relationships and supports accountability. We achieve our finest work when our partnerships and collaborations include mutual trust. We do our best to act and speak thoughtfully and respectfully, knowing that our actions have a ripple effect on our clients, partners, and interconnected team. We reliably show up for each other and our communities.
Exploration and Creativity
Curiosity and novelty fuel growth. We embrace a spirit that seeks new pathways to personal and professional development, learning from – and finding joy in – exploring fresh ideas and perspectives. We continually seek opportunities to apply creativity and open-mindedness to benefit our team and those we serve.
Partnership and Collaboration
We amplify the good work we see in the world by seeking clients and partners who share our values. These relationships support inspiring engagements that fulfill a sense of purpose, expand our capacity, and deliver impact. Learning from each other pushes all of us to succeed, especially in uncertain and complex times. Together, we can more effectively build a just and sustainable world.
See ya later Insta (closing this down)
[instagram-feed]
Why We Love Mangroves.
Mangrove trees are pretty amazing and we’re honored to share their name. They’re naturally flexible, tropical plants that help other organisms thrive. We like to think of our work in the same way—we build platforms that help our clients find greater success.
We fell for mangroves firsthand in places such as Panama, Colombia, Indonesia, Australia, New Zealand, and Cuba. Mangroves are unique because their root systems straddle land and water, protecting the shoreline from erosion. Up top, they’re a gorgeous leafy green, while their fertile roots foster species like crabs, shrimp, and oysters.
In our work, mangroves inspire us to stay versatile. And they show us that some boundaries are merely suggestions that can be overcome with healthy doses of fun, skill, and creativity.
Thinking about a project?
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