Blog

An annual report is about more than just sharing financials—it’s a strategic opportunity to tell your brand’s story. With compelling design, strong storytelling, and impactful visuals, you can create a report that informs, inspires, and leaves a lasting impression.

A key element in any high-performing website is a well-crafted content strategy. A thoughtful content strategy can help guide visitors through your website, build trust, and inspire action—whether that be making a purchase or choosing to stay connected with your brand. Discover the key steps we take in creating content strategies that help websites drive results and support organizational goals.

Nonprofits engage in storytelling every day—whether through newsletters, promotional materials, or donor conversations. Effective storytelling is a powerful way to connect audiences, break down barriers and inspire action. However, when telling the stories of real people, it’s crucial to do so responsibly, keeping their best interests at heart. In this article, we’ll look at three best practices to ensure your storytelling is both ethical and impactful, while also driving support for your nonprofit.

If it isn’t already, storytelling should play a major part in your nonprofit organization’s major donor fundraising strategy. Dive into four strategies that will leave your team more likely to connect with donors on an emotional level, leading to improved relationships and higher chances of securing donations.

At Mangrove, we’ve published an annual impact report since we became B Corp certified in 2016 and have helped many other organizations do the same. Over the years, we’ve discovered tools and tactics that make the process easier and result in a report that stakeholders are more likely to read. We’re sharing our insights here and hope they’ll make your next annual or impact report shine brighter with less effort.

Lindsay LaShell, owner of digital marketing company Diamond + Branch, is a trusted partner and valued collaborator. We asked her to share her expert opinion on why content strategy particularly matters to purpose-driven organizations. Here’s what she had to say.

If you want to start to make your site more accessible without a ton of heavy lifting, content is a great place to begin. Many of the key considerations can be addressed quickly and easily without back-end support. Here are a few tips to help you get started.

With an estimated 48.9 million people in the US living with a disability, it’s crucial for companies to prioritize website accessibility.

Here’s the thing: Working with professional writers to develop your website content is almost always a great idea. We especially recommend this for clients who don’t have a go-to marketing team at the ready, or in cases where existing content could use a refresh. Most development companies are strictly focused on design and dev. The copy that lives on your site is the client’s domain, so the web team can focus on aesthetic and functionality.