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Website Strategy

Artificial Intelligence Is Set to Shake Up Search Results

Emerging trends in Google search point to ongoing importance of SEO

July 17, 2024

Artificial Intelligence (AI) is becoming more prevalent in our daily lives, from content creation to data analysis. And it’s beginning to impact how we search for information online. While SEO will continue to define useful content, AI will change how algorithms evaluate it. We take a look at what you need to know about SEO and AI.

A male is using a laptop computer in a cafe or coffee shop. He is performing a search on Google.

Mangrove’s Latest Chapter

The how and why behind our brand’s evolution

June 24, 2024

At Mangrove, our brand story is evolving. For 15 years, we’ve grown, innovated, and consistently aimed to be a force for good in business. We’ve lived and breathed design and code and put our skills to use helping purpose-driven organizations build tools to tell their own stories. And now, with our growth and evolution, we have created an opportunity to update our brand—from our mission and vision to our visual identity. We’re excited to share it with you. 

Mangrove's website homepage with coral and green illustrated mountains. We create digital brands and inclusive websites for organizations driving transformational

5 Strategies for Optimizing your Donation Form

Practical tips to increase accessibility and enhance giving opportunities

June 17, 2024

It’s no secret that a cornerstone page on many nonprofit websites is the donation form. In many cases, donation forms are the primary channel for potential donors, making them a significant giving resource. Ensuring your form is optimized and accessible is one action that could enhance your fundraising efforts. Here, we explore five ways to optimize your donation form to increase giving potential and make it usable by as many visitors as possible.

A computer screen displaying a nonprofit’s donation form

How Mangrove Serves Startups

Dive into our work with 5 visionary organizations

April 8, 2024

Helmed by trendsetters, innovators and industry changemakers, startups bring something fresh to the marketplace—a product or service that can empower groups of people, fill vital gaps, or move industries in a different direction. Authentic branding and efficient websites are critical for their success. We dive into our collaborative work with 5 visionary startups.

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How to Use CRM Data to Inform Nonprofit Website Design

Tips to help your organization design a website tailored to your audience

March 26, 2024

Many nonprofits fret about the best way to approach website design without realizing they have an incredible source of information and guidance available—their constituent relationship management systems (CRMs). Here’s a look at some of the ways you can use this information to make more informed web design decisions that appeal to your audience and drive engagement. 

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How Mangrove Serves Environmental Advocacy Clients

A look at 4 changemaking organizations

March 11, 2024

As the need to tackle climate change and ecological degradation becomes increasingly urgent, the work of environmental advocacy organizations rises in importance. For organizations spearheading transformative environmental initiatives, prioritizing inclusive, user-focused websites and brands can amplify their impact. We explore the distinct needs of these organizations and delve into our work with 4 diverse environmental advocacy clients.

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The Power of Storytelling in Major Donor Fundraising: 4 Tips for Nonprofits

Strategies to help your organization connect with new and existing donors

February 8, 2024

If it isn’t already, storytelling should play a major part in your nonprofit organization’s major donor fundraising strategy. Dive into four strategies that will leave your team more likely to connect with donors on an emotional level, leading to improved relationships and higher chances of securing donations.

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How Mangrove Serves Financial Justice Clients

A spotlight on 5 unique organizations and initiatives

January 8, 2024

Whether working directly with investors or serving an education or advocacy role, financial justice organizations have unique branding and web design needs. We dive into those needs and explore the work of 5 members of our financial justice client community.

Outstretched hands holding coins

Making the Business Case for Website Redesign in 2024

Key steps to secure support for revamping your digital presence

December 29, 2023

Updating your website every 2-3 years can help keep it current, on trend, and maintain a positive user experience. Here’s a look at the key steps you can take to build a convincing case for this important and strategic undertaking.

Laptop screen with UX sketches in black and white

How Mangrove Serves Nonprofit Clients

A spotlight on 5 groundbreaking organizations

November 14, 2023

Nonprofit organizations are at the heart of communities big and small. We use our skills to amplify the good work we see in the world, particularly the work of organizations that aim to amplify the voices and stories of others.

A group of hands placed on top of a tree trunk.

Website Accessibility and the Law

An overview of North American web accessibility legislation

September 7, 2023

It’s critical to ensure that everyone can use your website; first and foremost, it’s the ethical thing to do. Second, it’s good for business, and finally, it could keep you out of legal trouble. In the fifth and final article in our accessibility series we provide an overview of accessibility legal considerations in the U.S. and Canada.

A digital blueprint drawing of a judge’s gavel on a black background.

What Is a Headless Content Management System?

Is this emerging website architecture right for your site build?

May 9, 2023

You’re likely familiar with the term CMS (content management system), a platform with a backend or content repository where editors can create, manage, and optimize digital content. Our beloved WordPress is an example of a CMS. Recently, the demand for a system that houses content and can display it anywhere beyond just a website has exploded. Enter what’s known as a headless CMS.

A classical-style statue of a woman with no head

Is My Website Ready for a Rebuild?

The care and feeding of your website

August 20, 2022

Has it been a few of years since your website got any love? Has your organization grown or changed its mission? Have you done an accessibility report and checked your site speed? Take a look behind the curtain — we’re sharing the questionnaire we use internally when clients ask if it’s time to rebuild their website.

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Our Agency’s Web Development Process Overview

What it’s like to be our client

December 2, 2021

Welcome to your custom website development experience. We’ve outlined our process and workflow to give you an idea of what it’s like to engage Mangrove as a client.

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How to Budget Your Website Project

A Lengthy Guide

August 18, 2021

“How much will my website cost?” Believe it or not, there is a simple answer that applies in all circumstances. “It depends.” Sorry, but … not sorry. It’s true. At least, it’s true if you want any degree of customization and/or assurance that the job will be done right.

graphic of a triangle with colored text on each side; one side reads duration, one reads scope/customization, and the last reads expense.

Our Website and Visual Brand Gets an Upgrade

Introducing our new logo and website

July 20, 2021

If you haven’t yet noticed, Mangrove has an all-new look and website!  Learn about our process, collaborators, and the experience of rebuilding your own brand and site.

Logo Slide

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